WHAT EXACTLY DOES A KANGAROO HAVE TO DO WITH ANYTHING?
Sharon Vinderine, founder & CEO of PTPA Media, explains…
8 years ago, after selling my first entrepreneurial high-tech venture and having my first child, I invented a new product for babies called the Kangaroo Towel.
Looking to promote my product, I turned to several “Award” providers that promised to reach my target audience and generate media attention and, in turn, sales.
Disappointed to find that everyone who applied was an automatic winner and that no media attention was to be generated, I established a parent review-based awards company that could truly deliver results for start-ups and corporations just like mine.
We’ve come a long way, baby. From those early Kangaroo Towel days to what is now an amazing community of over 70,000 families across North America, there are now thousands of products proudly displaying our seal of approval, and over 42,000 authentic product reviews for manufacturers.
The PTPA Seal of Approval has proven to be an exceptional way to stand out in the marketplace and gain exposure in magazines, television and digital channels – the sources that parents seek when searching for the latest products for their families.
I invite you to learn more about how to promote your product and build trust with one of the most influential parent communities in North America.